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Arcade Fire put YOUR childhood in their video

We are not usually given to breathless displays of hyperbole, but we’ll allow ourselves the luxury of hype today – this is incredible. Cynicism often permeates us all, but I defy you not to be a teeny bit moved by this.

For the video for their new single ‘We Used to Wait’, Arcade Fire have commissioned a short film by interactive genius Chris Milk entitled ‘The Wilderness Downtown’.

We’ll let you be the judges of whether it is a success.

Instructions

http://thewildernessdowntown.com/

You need to view it using the google chrome browser – if you don’t have it download it, it takes minutes.

Close all your other tabs and browsers before you press play.

Put the address in when it asks, you won’t regret it. I’m usually quite a cynical person but I adored this.

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